Experience
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1 - 3 yrs
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Location
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Delhi
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Salary
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|
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Industry
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Internet / Ecommerce
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Functional
Area
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IT
Software - eCommerce , Internet Technologies
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Role
Category
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Programming & Design
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Role
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Team Lead/Technical Lead
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Job
Description
Perform
daily account management and of pay per click accounts on Google AdWords, Yahoo, Bing and other search platforms.
Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
Manage large keyword lists.
Provide creative copy suggestions and graphical ad templates.
Manage Display network placement lists on AdWords and through other contextual advertising platforms.
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals
Generate new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
Monitor and evaluate search results and search performance across the major search channels.
Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
Manage large keyword lists.
Provide creative copy suggestions and graphical ad templates.
Manage Display network placement lists on AdWords and through other contextual advertising platforms.
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals
Generate new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
Monitor and evaluate search results and search performance across the major search channels.
Education-
UG: Any
Graduate - Any Specialization
PG: Any
Postgraduate - Any Specialization
Doctorate:
Doctorate Not Required
Please refer to the Job
description above
Key
Skills
Ppc,
Pay Per Click, Google Adwords, Advertising, Search Marketing, Web Analytics,
Yahoo ads, Bing Ads Search Engine Marketing, Search Engine Ads, Search Engine
Advertising, Twitter Ads, Linkedin Ads, SEM.
Company
Profile
InstaServ
India Pvt. Ltd.
InstaServ is India's leading digital marketing
company having core expertise in SEO, PPC, SMO, website design &
development, ecommerce solutions etc. We're also a Google &
Bing certified ad agency. For more details visit: www.theinstaserv.com
Contact
Details
Recruiter
Name:Harsh Raj
Reference
Id:IS_PPC_Dec 14
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