Friday, 7 November 2014

Assistant Manager- Digital Marketing By Sports and Leisure Apparel Ltd.

4 - 7 yrs 
Not Disclosed
Retail / Wholesale
Functional Area
Marketing, Advertising, MR, PR, Media Planning
Role Category
Marketing Manager

Job Description

Lacoste, renowned international niche brand with a track record of success globally are expanding workforce with ambitions plan to cope with online content demand and looking for creative minds into our Digital Marketing to join our dynamicMarketing team in Gurgaon. An experienced professional into Digital,Social Media and Digital Marketing to take the brand to the next level. In addition, this position will CRM and Partner to the Online Content.

Desired Candidate Profile

UG:B.A - Communication
PG:MBA/PGDM - Advertising/Mass Communication, International Business
Doctorate:Any Doctorate - Any Specialization, Doctorate Not


The successful candidate will have at least 4 to 6 years of experience in Digital Marketing, Online public relations, CRM and social media. Candidates with experience from similar industry environment would be ideal. Creative, innovative, personable professional with a strong eye for Marketing Technique & development, this role requires someone with exceptional writing and video editing and production skills. Strong ability to conduct on air interviews, be customer focused, organised, results driven with a sense of urgency applied in all aspects of the role. Technical expertise in Word press (blog), Photoshop and illustrator is essential in addition to outstanding fluency in English (read, write and verbal).

Degree in marketing a plus with 4 to 6 years of professional marketing experience, social media marketing experience
Demonstrated ability to consistently research and write high volumes of inspiring and accurate content within strict and frequent deadlines
Exceptional judgment in handling nuanced and complex interactions both online and offline
Exceptional project management skills from conception through implementation and reporting
Demonstrated ability to think as a user and to drive program optimization using user feedback and analytics
Exceptional ability to learn complex systems in great detail, and to translate that knowledge into clear, results-oriented programs
Exceptional communication, analytical and problem-solving skills
Strong comfort with data analysis and in-depth measurement methodologies including a demonstrated ability to use Excel and analytics systems to manage and analyse social marketing data
Ability to manage multiple tasks simultaneously, prioritize effectively, and meet deadlines and goals
Extremely proactive, detail-oriented, and passionate about success

Key Skills

Digital Marketing, Social Media, Events, Marketing Management

Company Profile

Sports and Leisure Apparel Ltd.                  
Symbol of relaxed elegance since 1933, the LACOSTE brand, built on its genuine sporting roots, offers a unique and original universe through a wide range of products for men, women and children. LACOSTE is positioned as 'Bridge -to-Luxury' / 'Accessible Luxury'.

Lacoste in India is present through Sports and Leisure Apparel Limited (SLA), who have exclusive license to manufacture Lacoste branded apparel in India and exclusive rights to market Lacoste branded Apparel and Footwear in India and Maldives. SLA also has the rights to market Lacoste branded Leather Goods, Fragrance, Fashion Jewellery and Sunglasses. Lacoste in India is present in most major and big cities through Flagship, Boutiques and some Shops in Shop.

Contact Details

Recruiter Name:Ms. Roomi Singh;
Address:B-207 A, Phase 2NOIDA,Uttar Pradesh,India 201301

Reference Id:SLA-HR-AMM-1014/002
Unknown Web Developer

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