Experience
|
2,50,000 - 4,00,000 P.A.
|
Location
|
Gurgaon
|
Salary
|
2,50,000 - 4,00,000 P.A.
|
Industry
|
Advertising / PR / MR / Event Management
|
Functional Area
|
Marketing , Advertising , MR , PR , Media Planning
|
Role Category
|
Online/Digital Marketing
|
Role
|
Search Engine Marketing/SEM Specialist
|
Job Description
Digital Marketing Analyst or Manager will be responsible for day to day management of Search, and Display campaigns in Adwords, Bing Adcenter and Social networks measuring and reporting the digital marketing efforts and performance to management optimization of the digital marketing campaigns to achieve scale and maximize ROI.
Skills Requirements
Experience in planning and executing of digital media campaigns (e.g., pay per click search engine marketing, paid inclusion, and other pay for performance marketing).
Should be able to establish keywords and placements strategies (list building and keyword expansion).
Skill of writing clear, concise search ad copies.
Should be able to maintain and operate day to day campaign spend and allocation for client's paid search portfolio.
Should be able to Identify and execute optimization recommendations to increase campaign ROI.
Assist with campaign technical implementation and support trouble-shooting.
Deliver comprehensive campaign analytics including, but not always limited to, paid search insights (may also include organic search, other paid media formats, website, social, mobile, qualitative, secondary data, etc.).
Identify testing or optimization opportunities and develop testing strategies across various digital channels as needed (e.g., A B testing, multivariate); report on testing results and provide actionable insights and recommendations.
Desired Candidate Profile
Education-
UG:Any Graduate - Any Specialization, Graduation Not Required
PG:Any Postgraduate - Any Specialization, Post Graduation Not
Doctorate:Any Doctorate - Any Specialization, Doctorate Not
Required
Bachelor's degree or higher, ( preferably in advertising, computer science, or mathematics)
Moderate to advanced Microsoft Excel capabilities
Must be comfortable multi-tasking in a fast-paced environment
Passion for Internet and digital marketing
Team player with drive and enthusiasm.
Key Skills
Sem, Online Marketing, Search Engine Marketing, Pay Per Click, Ppc, Digital Marketing, Google Adwords, online advertising, web advertising, online branding, online media
Company Profile
PPCPundit
PPCPundit is an India based Internet marketing firm headquartered in Hyderabad. We bring in significant experience and expertise in the domains of Search, Display and Social Media Marketing in the traditional web as well as mobile. Our strength lies in our understanding of the needs of small and medium scale businesses, which require intense focus and hand holding.
Team PPCPundit is a group of like-minded individuals driven by the principles of continuous value creation and innovation. We have rich experience of creating and managing effective paid search campaigns for a wide range of clients, primarily using Google adwords, Microsoft Adcenter and Facebook Advertising.
We cater to a variety of Internet Marketing fields that include:
Search Marketing
Display Marketing
Mobile Advertising
Lead Generation
Retargeting
Ecommerce
PPCPundit prides in it"s customer-centric approach and are dedicated to our clients" long term success. PPCPundit is a partner at the renowned Google engage program.
Contact Details
Recruiter Name:HR Team
Address:1st Floor, Veera Towers,27, APHB Colony,GachibowliHYDERABAD,Andhra Pradesh,India 500032
Website:http://www.PPCPundit.com
Telephone:65557064
Reference Id:PPC/AM/1021
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